Задание 18 из ЕГЭ по английскому языку: задача 15

Artificial Intelligence Helps You Plan Your Next Trip

With the introduction of accessible new AI systems like ChatGPT, travel will never be the same. AI has simplified planning, made it easier to discover new experiences, and streamlined the booking process. Instead of slogging through hours of research, users get similar results with a quick conversation with AI. It is great for some travel functions, like generating ideas, spotlighting small businesses, and translating languages — but there are tricks to using it well, especially when it comes to traveling.

One of the best uses of AI for travel is to coordinate multiple flights and suggest destinations based on certain parameters, including timing and pricing. For example, GPT-4 can find multiple flights for under $1,500 for five people traveling from five different cities in the U.S. to Amsterdam in August. GPT can save a lot of research time by coordinating budgets and itineraries and searching for the best deals on multiple platforms. You’ll still need to visit booking sites to both book and verify the pricing, which is one reason experts recommend that travelers use AI as a rough outline or starting point — and not rely on it alone.

You can narrow your search once you choose where you want to travel. AI is skilled at responding to specific interests, whether you’re looking for the best speakeasies in an area or designing a five-day itinerary of off-the-beaten-path museums, events, or tours. It can even suggest dining reservations or find out the price of ticketed events.

To create a good prompt, it’s crucial to ask questions in your native language, according to Ross Borden from “Matador Network,” the company behind the travel AI chat called “GuideGeek.” AI models can speak and understand many languages, and your grammar matters: the more accurate your punctuation, spelling, and grammar, the better the AI will be able to understand you. You will also need to be as specific as possible about what you want. Include information about your party (any kids, elderly travelers, or pets?), dietary restrictions, interests, and priorities. The more information you can give, the better your result will be.

Of course, things are still not perfect when it comes to AI systems. AI “can collect general information with 70 to 80% accuracy — that’s still only a C grade,” says Erica Jackowitz, a luxury travel advisor with “Roman & Erica.” The current version of AI is only as good as the data it’s pulling in. As mentioned above, the free ChatGPT platform has a knowledge cutoff of September 2021. That means that it won’t be able to tell you if a hotel, restaurant, bar, or museum has closed, gone out of business, changed its name, or shifted focus. You’ll also still need to go directly to booking sites to verify prices and book your travel.

Matthias Keller, chief scientist and senior vice president of technology at Kayak, noted that issues also arise if a city has changed names or is known under another name. For example, at Kayak, Bangalore is referred to as Bengaluru, the city’s official name since 2014. AI can also “hallucinate” or make up false facts when asked about very small cities or towns in remote locations, according to Borden. “If you say, what’s a great coffee shop in Shoshone, Idaho, you probably want to check the output because it tends to have, in my experience, more hallucinations in small towns where the AI doesn't have an answer,” he says. “It will just make one up, which is obviously not good for anyone.”

Because the technology is still so new and changing so fast, it’s difficult to say how it will affect travel long term, but according to Borden, “AI is the technology that's going to bring travel into this amazing renaissance with regard to how we plan, research, and ultimately book travel. And then it will revolutionize what we do even as we travel.”

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The main idea of the text could be summarized as follows:

1. With the help of AI, you can easily plan your trips — both to popular places and to small obscure towns.
2. You can’t trust AI because it can make up fake information.
3. In a few years, everyone will use AI to plan their trips.
4. AI shows great potential for planning travel, but it is still far from perfect.